personal branding

How Not to Burn Bridges When Moving To a New Job

how not to burn bridgesSo you’re planning to leave your job?  Perhaps you’re in the early stages of looking for a new opportunity, or maybe there’s a job offer on the table. Whichever it is you need to think about how not to burn bridges when moving on.

The creative industry is relatively small. 6° of separation?  Much less in our industry. So reputations count: not only do you want glowing references when moving on but you also need think about how not to burn bridges for your career long term.… Read more

Developing A Personal Brand That Attracts Employers To You

Develop-Personal-Brand-To-Attract-EmployersHave you Googled yourself? If you don’t like the search results then it’s time to develop your personal brand to attract potential employers and impress your boss and peers. Personal branding is about how we market ourselves to others.

Personal branding as discussed in our previous blog “Are you being Googled? Personal Brand Guide for the Creative Industry” is a tool we all need to embrace whether we like it or not. Google yourself. Then search for some of your friends, colleagues and people you admire in your field.… Read more

Five Simple Steps To Develop Your Personal Brand

Last time, we covered what your personal brand is and why it’s so important.

In this post, we are going to walk you through a simple 5 step process to develop your personal brand. It doesn’t matter whether you are an account handler, a copywriter or a web developer – the process for developing your personal brand is the same.


As you work through these steps, do remember that personal branding is a process, not a destination. The process is also about uncovering what is already there, and then pulling it together in a way that shows you in your best light.… Read more