Working with clients in the digital sector gets you used to change moving at a fast pace. As consumer habits evolve, as new platforms emerge, as technology shapes and creates trends, job titles and skills have to adapt to the times.
One area where digital and creative agencies seem increasingly unsure is over the role of digital project managers and digital producers. Some think they need one, when after going over project details and aims, the other is more suitable. It can be too easy, when writing job descriptions, to blur the lines between the two roles and hope for the best.… Read more