Hovering on excellence – Source LF’s advert of the month
The Lexus Hoverboard campaign was developed at CHI & Partners by Executive Creative Director Jonathan Burley, Creative Director Monty Verdi, Creatives Brad Woolf and Dan Bailey, CEO Nick Howarth, Business Director Jack Shute,Catherine Peacock, Account Director at CHI&Partners, Agency Producers Zoe Barlow, Nikki Cramphorn, Nicola Ridley, Matt Cresswell, Lindsay Hughes and Planner Rebecca Munds.
To begin, this is no illusion. Lexus truly have designed and created a hoverboard. Pumped full of Back To The Future nostalgia, this breakthrough in technology is perhaps every Marty McFly’s dream.… Read more
If you aspire to be a Creative Director at a large agency there are various career paths you might follow. Creative Directors are drawn from many fields and role types: designers, copywriters, art directors etc. and therefore the routes into the role can be diverse.
We were at Creative Social’s CS Presents…Advertising’s Next Generation this autumn, where we took the opportunity to talk to industry professionals about their careers and how they have progressed in the creative industry. Dave Bedwood, Creative Director at M&C Saatchi was one person who took the time to talk to us about his career, have a look at his interview here:
Career Advice – Creative Director with Dave Bedwood – Creative Social 2014
If you have found this video useful we have more on our YouTube channel!… Read more
What do you think the average day is like for a Creative Director? Alistair Campbell is an ECD at Critical Mass London (recently merged with Agency Republic). Critical Mass is a global digital agency with offices across America and in Europe and Singapore. They specialise in big platform builds and digital campaign work. If you’re thinking that the role of Creative Director is the one for you, read this guest post from Alistair about his responsibilities, workload and the best bits of his job.… Read more